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• Sales Rank: #16255124 in Books
• Published on: 2006-11-01
• Original language: Spanish
• Number of items: 1
• Dimensions: .46" h x 4.36" w x 6.76" l,
• Binding: Mass Market Paperback
• 192 pages

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[E669.Ebook] Free PDF Occupational Analysis and Group Process, 1e, by Jane Clifford O'Brien PhD OTR/L, Jean W. Solomon MHS OTR/L

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Get the best instruction on occupational analysis, group process, and therapeutic media – all from one book! Using a matter-of-fact style to share their experiences, successes, and failures, expert authors Jane Clifford O’Brien and Jean W. Solomon provide you with effective therapeutic media; sample activity analyses useful in current health care contexts; practical guidance in play, leisure, and social participation areas of occupation; strategies for effective group management and processes; and overviews of theories supporting best practice.

• Comprehensive content

covers the material taught in group process and occupational analysis courses thoroughly and completely for the OTA.

Logically organized content that’s written in a matter-of-fact style helps you better understand and retain information.

Clinical pearls emphasize the practical application of the information.

Therapeutic Media are tried-and-true methods pulled from the author’s extensive experience.

• Sales Rank: #1090421 in Books
• Published on: 2012-10-22
• Original language: English
• Number of items: 1
• Dimensions: 10.80" h x .30" w x 8.40" l, 1.15 pounds
• Binding: Paperback
• 240 pages

Review

"The greatest selling point of this book is, indeed, the clear connection with practice. Again, a well thought-out feature is the inclusion of all the tools for practice in a well-organised final section. As an occupational therapist working in mental health, this easy-to-follow book has already begun to inform my own group programmes and I would strongly recommend this to anyonw working with groups or studying to do so."

British Journal of Occupational Therapy, September 2013

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1 of 1 people found the following review helpful.
Good stuff.
By Russell
My wife is reading this for her OT course. Good stuff.

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[Z193.Ebook] Free Ebook Marketing Financial Services: Second Edition, by Hooman Estelami

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"In this second edition, Hooman Estelami solidifies his reputation as one of the foremost thinkers in the financial services sector. The book is indispensable for anyone working in the industry as it covers all aspects of consumer behavior, marketing strategy, and regulatory aspects of financial services." (Russell Winer, Chair, Marketing Department, Stern School of Business, New York University) "Marketing Financial Services is not only an excellent text for the course, but can serve as a reference to be used frequently well after the course work is completed." (Alison Munsch, Principal, Insights For Actions Research) "Both finance and marketing have been transformed in the turbulent present. Estelami's book notes these changes while emphasizing the core elements of both disciplines. Anyone, student, academic, or practitioner, will gain useful theoretical and practical insights from this book." (Arthur Kover, Consulting Director at HCD Research Inc., Management Fellow at Yale University, and former editor of the Journal of Advertising Research) "Estelami takes a strategic perspective to marketing while at the same time differentiating among strategy, tactics and policies. This is an insightful and highly informative book and one that is a must read for anyone involved in financial services." (Kent B. Monroe, author of Pricing: Making Profitable Decisions) This book provides a scientific approach to the practice of marketing financial services. The book approaches the topic from the perspective of the customer. Research findings related to consumer psychology and human decision making provide the foundation for a structured approach to understanding how individuals make their financial decisions. Drawing from this analysis, the book establishes successful marketing practices for advertising, distributing, and pricing financial products and services. In addition, the book provides a detailed outline of regulations affecting marketing practices, and discusses tactical and strategic tools used by financial services companies to penetrate the market. The book has been developed for use by individual readers eager to gain in-depth training on the topic on their own, and for classroom use by instructors in business schools at the MBA, undergraduate, and executive levels. Hooman Estelami is a full professor of marketing at Fordham University in New York. He received his Ph.D. in marketing from Columbia University, and has served as a consultant to several leading financial services companies. Dr. Estelami is the associate editor of the Journal of Product and Brand Management, and has published dozens of articles, research reports, and book chapters on topics relating to financial services marketing, pricing, customer service management, and buyer behavior. He has received several national awards for his research and teaching, and his work has been published in journals such as Journal of Financial Services Marketing, Journal of Retailing, Journal of the Academy of Marketing Science, International Journal of Research in Marketing, Journal of Business Research, Journal of Service Research, and Journal of Services Marketing. He is also the author of Marketing Turnarounds: A Guide to Surviving Downturns and Rediscovering Growth.

• Sales Rank: #739382 in Books
• Brand: Brand: Dog Ear Publishing, LLC
• Published on: 2012-02-14
• Original language: English
• Number of items: 1
• Dimensions: 9.25" h x .82" w x 7.52" l, 1.51 pounds
• Binding: Paperback
• 400 pages

Features

• Used Book in Good Condition

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3 of 3 people found the following review helpful.
Excellent intro to marketing in this industry
By demago
I've been using the first edition of this book as a text in my Marketing of Financial Services course and student feedback has been very positive. A common problem with industry-specific marketing texts is that they're really just Intro Marketing in disguise. The examples are made specific to the industry (be it tourism, services, sports, fashion... or financial services), but essentially it's old wine in new bottles. This textbook avoids this pitfall and covers a lot of content that you would not find in an Intro Marketing text, but that is highly relevant to the Financial Services industry. For instance, there is pretty decent coverage of Behavioral Decision Theory, and many of the chapters (e.g., pricing) contain content specific to different types of financial services. Another thing to like is that it's still at a nice readable length, and clearly written. Something that seems like a useful update to the first edition is the simulation exercise at the end of the book. I had a quick run-through to evaluate it and it seems quite suitable to spend about 3 hours of class time on it, which is nice to introduce some activity-based learning to the classroom. If I have to find something to quibble about, the visual format isn't as sexy as other texts (some of which have layouts resembling magazines nowadays). This is a very minor issue, however, and overall I highly recommend it.

1 of 1 people found the following review helpful.
Great book on finance marketing
By B. Wolinsky
Estelami, a Fordham professor, states the most obvious problem with marketing, which is that you can’t visualize every product. Take financial services for instance; there’s no way to get a photo of a stock, mutual fund, or pension. He advises the reader to include the combination of three factors, and they are monetary input, time, and risk. This can be used to compare two different pensions or insurance policies.
A chapter is devoted to the different kinds of financial services and the factors that influence consumer choice. He covers the usual bank accounts, certificates of deposit, and loans, then breaks them down into categories for the different kinds of loans. For life insurance, he goes through everything that the salesman must consider when marketing the policy. First off, there’s the risk factor, such as the customer’s lifestyle and health, and profession. Does he/she have a hazardous job? Are there any dangerous hobbies, such as skydiving? Second comes the financial input, which will be influenced by how much the customer can afford to pay. Finally there’s the time frame, regarding how long the customer needs the policy, and whether or not it will eventually pay back any annuities.
This book is for serious financial marketing, and anyone currently working as a stockbroker, mortgage broker, or insurance salesman needs to read this book. It will eliminate the time wasted on pitching, and allow you to focus on serious customers who really are interested.

0 of 0 people found the following review helpful.
Highly recommended!
By Carlo R.
The book provides a very thorough take on marketing in an industry that is seeing considerable change and public scrutiny today. It discusses marketing essentials and applications against the backdrop of evolving financials service instruments and the regulations that oversee them. Balancing these out are injections of the critical issues that may arise in realizing and executing the concepts and strategies. Bringing everything full circle - going back to the customer that is the crux of any industry - is given due emphasis and it is comforting to see these tied together so the text arrives at how best to serve the customers. It is very rare to find a marketing book that focuses solely on such a complex industry - and commendable that it is able to meet the challenge of remaining relevant today. A must read for students and practitioners alike!

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[Q754.Ebook] Download Ebook Practicing New Historicism, by Catherine Gallagher, Stephen Greenblatt

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For almost twenty years, new historicism has been a highly controversial and influential force in literary and cultural studies. In Practicing the New Historicism, two of its most distinguished practitioners reflect on its surprisingly disparate sources and far-reaching effects.

In lucid and jargon-free prose, Catherine Gallagher and Stephen Greenblatt focus on five central aspects of new historicism: recurrent use of anecdotes, preoccupation with the nature of representations, fascination with the history of the body, sharp focus on neglected details, and skeptical analysis of ideology. Arguing that new historicism has always been more a passionately engaged practice of questioning and analysis than an abstract theory, Gallagher and Greenblatt demonstrate this practice in a series of characteristically dazzling readings of works ranging from paintings by Joos van Gent and Paolo Uccello to Hamlet and Great Expectations.

By juxtaposing analyses of Renaissance and nineteenth-century topics, the authors uncover a number of unexpected contrasts and connections between the two periods. Are aspects of the dispute over the Roman Catholic doctrine of the Eucharist detectable in British political economists' hostility to the potato? How does Pip's isolation in Great Expectations shed light on Hamlet's doubt?

Offering not only an insider's view of new historicism, but also a lively dialogue between a Renaissance scholar and a Victorianist, Practicing the New Historicism is an illuminating and unpredictable performance by two of America's most respected literary scholars.

• Sales Rank: #773397 in Books
• Color: Multicolor
• Published on: 2001-09-01
• Released on: 2001-09-01
• Original language: English
• Number of items: 1
• Dimensions: 8.50" h x .80" w x 5.38" l, .64 pounds
• Binding: Paperback
• 260 pages

From Kirkus Reviews
A tour de force of new literary criticism.In their introduction, Gallagher (Nobody’s Story, not reviewed) and Greenblatt (Marvelous Possessions, 1991) express the hope that “you will not be able to say what it all adds up to; if you could, we would have failed.” Alas, they succeed, and it’s doubtful that a better demonstration of the anarchy and solipsism of literary criticism today can be found. They mean to demonstrate how their varied approaches to all sorts of “texts” grow out of the rediscovery by scholars like them of the relevance of historical and cultural context to the interpretation of just about everything. But they do so in ways that their predecessors—the Victorian scholars who used history as an interpretive tool before the New Critics began to avoid it—would scarcely comprehend. Moreover, with misplaced modesty, they refuse to claim that their interpretations are any better than others—which, of course, is an imposed interpretive principle of its own. This being said, Gallagher and Greenblatt’s virtuoso readings of paintings, potatoes (yes, spuds), religious ritual, and novels—all “texts”—as well as essays on criticism and the significance of anecdotes, are likely to take their place as model examples of the qualities of the new critical school that they lead. Ironically, because everything they write suffers from what might be called the fallacy of excessive significance (i.e., finding in texts what may not be there), they reveal themselves to be as adept at close reading as the New Critics they shun. Historians (who know something about historicism) will find their teeth set on edge by the way Gallagher and Greenblatt do history. But that’s part of the fun and fascination of the book.A zesty work for those already initiated into the incestuous world of contemporary literary criticism—and for those who might like to see what all the fuss is about. (12 illustrations) -- Copyright © 2000 Kirkus Associates, LP. All rights reserved.

From the Inside Flap
"Gallagher and Greenblatt offer a brilliant introduction to new historicism. In their hands, difficult ideas become coherent and accessible."-Choice

For decades, new historicism has been a highly controversial and influential force in literary and cultural studies. In this dazzling, seminal volume, two of the discipline's most distinguished practitioners reflect on its surprisingly disparate sources and far-reaching effects.

About the Author
Catherine Gallagher is the Eggers Professor of English at the University of California, Berkeley.

Stephen Greenblatt is the Cogan University Professor of the Humanities at Harvard University.

Most helpful customer reviews

0 of 0 people found the following review helpful.
Five Stars
By P B Illingworth
A very good book for anyone interested in history. A must read.

38 of 43 people found the following review helpful.
Waiting for a Theory of Practice
By A Customer
Written by the two leading practitioners of New Historicism, this book is the most valuable reference up to date demonstrating the power, as well as the weaknesses, of this peculiar "method" of reading. The first three chapters on methodology advocate the immanence of (counter)historical particulars and anecdotes, which explains the authors' reluctance to endorse any transcendental abstraction of theory. Paradoxically, the historical sense as well as literary "taste" (the valuation of difference, details, ruptures) that Greenblatt and Gallagher embrace is recognisably shaped by contemporary theoretical interventions, but this debt to theory is obscured as a result of their disavowal of any "methodological directives." This obstinate disavowal, worse still, seems to join force with the conservative current of "Against Theory" in the name of history (the very motto put forward by some critics who are also related to New Historicism). The next four chapters are the "practice" part, where the authors obviously feel more at home. Their close reading and deft montage of a wide variety of discourses or artifices (drama, fiction, paintings, theological and economic debates, medical treatises...) is marvelous and dazzling, testifying how much New Historicism has widened the horizon of literary criticism. The juxtaposition of topics (the Host and the potato, the wicked sons in Hamlet and Great Expectations) also throws unexpected light on the materials. Yet the question remains: how to theorise further such montage or juxtaposition, if it is not entirely governed by whim?

3 of 3 people found the following review helpful.
New Historicism--this is the book you need
By Gary Matthews
The conceptual frame work of New Historicism is not the toughest to grapple with and when done right makes excellent literary analysis. This book really lays out its pedagogical applications in a clear and tangible way. I teach Literary Criticism and now I include this book for my undergrads so that they can understand this process better.

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Illusion, enchantment, and wonder: The world’s greatest magicians from the Middle Ages through the 1950s   Magic has enchanted humankind for millennia, evoking terror, laughter, shock, and amazement. Once persecuted as heretics and sorcerers, magicians have always been conduits to a parallel universe of limitless possibility—whether invoking spirits, reading minds, or inverting the laws of nature by sleight of hand. Long before science fiction, virtual realities, video games and the internet, the craft of magic was the most powerful fantasy world man had ever known. As the pioneers of special effects throughout history, magicians have never ceased to mystify us by making the impossible possible.

This book celebrates more than 500 years of the stunning visual culture of the world’s greatest magicians. Featuring more than 850 rarely seen vintage posters, photographs, handbills, and engravings as well as paintings by Hieronymus Bosch and Caravaggio among others, The Big Book of Magic traces the history of magic as a performing art from the 1400s to the 1950s. Combining sensational images with incisive text, the book explores the evolution of the magician’s craft, from medieval street performers to the brilliant stage magicians who gave rise to cinematic special effects; from the 19th century’s Golden Age of Magic to groundbreaking daredevils like Houdini and the early 20th century’s vaudevillians.   Text in English, French, and German

• Sales Rank: #357071 in Books
• Published on: 2013-07-01
• Original language: English, French, German
• Number of items: 1
• Dimensions: 15.75" h x 2.25" w x 10.50" l, 11.84 pounds
• Binding: Hardcover
• 544 pages

About the Author
Mike Caveney is a writer, collector, professional magician, and the publisher of over 50 books on the theory, practice, and history of magic. His biographical works include Kellar’s Wonders (2003) with Bill Miesel, and Carter the Great (1995). An avid collector and performer for over four decades, he has appeared onstage or on TV in more than 20 countries.

Jim Steinmeyer is the author of many books on magic history and practice, including Los Angeles Times bestseller Hiding the Elephant (2004) and The Glorious Deception (2006). He has created deceptions featured by magicians such as Doug Henning, David Copperfield, and Siegfried and Roy, and critically acclaimed illusions for Broadway hits Mary Poppins, Beauty and the Beast, and Into the Woods.

Ricky Jay, who has contributed the introduction to this book, is one of the world's great sleight of hand artists, and a distinguished actor, historian, and best-selling author. His Learned Pigs & Fireproof Women and Jay’s Journal of Anomalies were both New York Times "Notable Books of the Year," and he defined the terms of his art for The Cambridge Guide to American Theatre and Encyclopedia Britannica.

TASCHEN editor Noel Daniel graduated from Princeton University and studied in Berlin on a Fulbright Scholarship. She earned a master’s degree in London and served as director of a photography art gallery before becoming a book editor. Her TASCHEN books to date include The Fairy Tales of Hans Christian Andersen (2013), The Fairy Tales of the Brothers Grimm (2011), Magic 1400s–1950s (2009), and The Circus 1870s–1950s (2008).

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59 of 61 people found the following review helpful.
Gorgeous art book
By Corwin J. Joy
Beautiful art book containing wonderful poster images and history of magic.
Just to clarify some of the differences between this and the earlier book:
1. The original book had 650 pages, this edition has 544.
2. This book is also in 3 languages (English, French and German).

It still weighs around 14lbs. and is a large format art book. (Page height is nearly 15.5 inches). It's gorgeous, fairly heavy, and I'm happy to have it! Honestly, if I hadn't read about the earlier version of the book I would never guess this was "scaled down". It's still a very impressive book!

From http://www.wildabouthoudini.com/2013/06/magic-1400s-1950s-released-in-new.html
UPDATE: Re the differences between this and the larger edition, the following is from the editor of the book, Noel Daniel:

"The smaller version is meant to offer readers the chance to discover the wonderful world of magic for a great price. To be able to offer a smaller version of the first edition (the larger book) at a trade price, we did need to reduce its physical size, which meant also reducing its page count and therefore the image count. Even though the smaller version is reduced by ca. 150 images of the original 900, it is still a fantastic, illustrated overview of 500 years of magic. This material has never been brought together in this manner before, and much of it has never been published. I spent many, many months personally visiting archives and incredible private collections to select these images from the original 30,000 that I gathered. Both the large and smaller versions are important publishing events in the history of magic.

In terms of the images that I cut from the original larger size, of course, it was very hard, as all of the images mean a great deal to me. However, I tried to retain critical images that I felt readers would like to see, while cutting images that perhaps were repeated in some aspect or contained information that could be found in other images."

22 of 23 people found the following review helpful.
The real magic here is the $40 price tag
By jpcooper
If magic is your passion this book will knock your socks off. Lots of bang for the buck here. This is a huge book, choc-full of wonderful, vintage posters and photos. The posters and advertising pieces are all presented in a super-sized format and all in brilliant color. Five hundred and forty-four pages, that's less than a penny a page. At forty bucks you could buy an extra copy to decorate a family room or office. The book is very attractively bound and comes in a sturdy, decorative slipcase and an eye-catching dust jacket (as shown). I must confess, I am not a magic aficionado. I am as fascinated as the next guy at seeing a lady cut in half and put back together or miles of colorful silk scarves appear out of a pants' pocket - but that's not what attracted me to this book. I collect advertising and graphic art and thought this would be a nice addition to my collection. I was not disappointed. Not every image is museum worthy but the few that aren't are the exception. The material on Houdini is particularly interesting and quite extensive. It will take me a while to finish reading this behemoth as the pictures are quite a distraction, but that's not a bad thing. I scratch my head every time I see one of these Taschen mega-books. How do they produce such quality at the prices they do?

Amazon held up shipment on this book for a while and I am not exactly sure why. My copy was not as tightly bound as some books I own in this oversize format but it otherwise seemed just fine. A previous comment suggested there was some missing material from this new edition (150 images out the original 900). I never saw the earlier edition and frankly, at my age, another 150 pages would render this book unliftable. I also happen to live right on top of the San Andreas Fault and am not real anxious to risk upsetting a very delicate equilibrium.

I don't know how many copies they printed of this book but I wouldn't waste too much time. If your waiting for a better deal - it ain't happening. (just my opinion)

6 of 6 people found the following review helpful.
Amazing book!
By 50s Guy
If you've been thinking about getting this wonderful visual history of magic and couldn't afford the original $300 coffee table book, this every bit as good. Slightly smaller and roughly 75 pages shorter (mostly redundant images have been edited out), this is a stunning compendium that will still look great on your table or book case for under $50. With free shipping, this is a bargain!

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Traditionally, Egyptian cooking has been best practiced and enjoyed at home, where generations of unrecorded family recipes have been the sustaining repertoire for daily meals as well as sumptuous holiday feasts. Abou El Sid, one of Cairo's most famous restaurants, has become well known for its authentic Egyptian dishes, and now presents more than four dozen of its most classic recipes in a cookbook for the enjoyment of home cooks all over the world.
Egyptians will recognize their favorites, from holiday dishes such as Fettah to the arrays of appetizers like aubergine with garlic, special lentils, and tahina; those new to Middle Eastern food will find the recipes simple and simply delicious, and enjoy the Egyptian table even if they don't have the heritage of the pharaohs in their family backgrounds.
- 56 authentic Egyptian recipes from starters to main courses to desserts.
- Each recipe illustrated with gorgeous, full color photographs.
- Full spread for each recipe so you don't have to flip the page.
- Beautifully designed and visually sumptuous boutique book.

• Sales Rank: #1261314 in Books
• Published on: 2013-12-15
• Original language: English
• Number of items: 1
• Dimensions: 7.80" h x .90" w x 9.70" l, 1.76 pounds
• Binding: Hardcover
• 144 pages

Review

"So if you fancy recreating the food you enjoyed on holiday, here are some familiar, and very tasty, dishes adapted to cook on the hob at home."--Lucy Knox, Tribune, June 2014

"It's a rich resource of recipes from a renowned kitchen. . . The recipes appear clear, quite short and to the point."--Sally Prosser, My Custard Pie Blog

About the Author

Nehal Leheta is an interior designer in Cairo with a strong interest in cuisine. She has designed a number of restaurant interiors in Egypt, and is a co-founder of Design Point, an interior and architecture design and consulting firm, and is a partner in Fun Factory Entertainment, which produces entertainment and events for children.

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2 of 2 people found the following review helpful.
Either a terrible cookbook, or Egyptian food is terrible. I'm going with the former.
By Law Student John
Honestly, this was one of the worst cookbooks I've ever used. I'm a fairly accomplished home cook. But these recipes were mind-boggling to read. Ingredient measurements were incredibly vague. The actual cooking instructions seemed to skip steps, and I was often forced to guess and fill in the gap. I have to wonder if this was a case of either this being a cookbook that completely relies on you already being an expert in Egyptian cuisine and leaving you a peak at how this famous Cairo restaurant prepares their dishes, or if it is purposely obtuse so that you will never be able to achieve the quality of this famous Cairo restaurant.

1 of 1 people found the following review helpful.
confusing photos
By Ahmed Hussein
Some photos do not match the description of the recipe

0 of 0 people found the following review helpful.
Five Stars
By William L. Farmer
Great!

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• Sales Rank: #2655019 in Books
• Brand: Brand: Wilshire Book Co
• Published on: 1962-06
• Original language: English
• Number of items: 1
• Dimensions: 8.50" h x 5.50" w x .75" l, .59 pounds
• Binding: Paperback

Features

• Used Book in Good Condition

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